Cataphora congratulates David Shipley and Will Schwalbe on the publication of their new book about the dos and don'ts of email. Cataphora is proud of the help we were able to provide with material for the book. Click here to order from amazon.com.
Visualizing your data
Cataphora's software and services have already organized your ocean of data into manageable groupings, sensible discussion trails, and illuminating reports, but you've found yourself wishing there were cleaner ways to illustrate the discoveries - imagery to create a greater impact revealing the facts in your data? This is where Cataphora's visualizations come to work for you.
What are visualizations?
Visualizations are the picture form of groups of information; in practice, this information is frequently numerical and could represent anything, and the kind of picture could be any of a variety of types. Some simple, but very common, types of visualizations which you are probably used to are ones such as: a pie chart, a histogram, a line chart, and so forth.
Visual depictions of data are used to convey a large amount of meaning in a voiceless and textless manner, and often in a more compact space than would be used by an equivalent descriptive text - giving validity to the well-aged adage that a picture is worth a thousand words.
Why should you care about visualizations?
Whether it's to help witnesses' recollections, to motivate or support alternative case theories, or for use as trial art, you should care about visualizations because we humans, as a species, tend to like looking at pretty pictures, and tend to doze off amidst long rambling essays and forests of columned numbers; even those rare exceptions who like rambling through forests can benefit from a clean visualization.
When you need to have the big picture delivered to you in the most efficient way, visualizations are the best path to choose. As anyone who's sat through a really well done PowerPoint™ presentation is able to testify, visual depictions tell the story faster - and often better - than a long written narrative.
When it's important for you to keep your audience's, or even your employees', attention, pictorial stimulation is a very effective way to do it. Visualizations can tell your story in a manner that keeps people interested and in a mental mode to absorb new information.
The Cataphora difference
Visualizations provided by the software and the visual engineers at Cataphora depict information derived from the analysis of your data; these "analytics visualizations" range from the automatically generated handy-to-have information to deep customized analysis visualizations.
What you wish to see visualized is completely up to you. You can choose from a large number of automatically generated visualizations common to most types of solutions that Cataphora provides: document timeline graphs and actor-discussion graphs, for example.
Which custom visualizations may be appropriate greatly depends on your data. Our visual engineers and linguists are available to help you understand and define the images that will deliver your message.
The path to getting winning visualizations from your data should never seem daunting - your Cataphora client services team will work with both you and our engineering teams to bring out what you need.
